Studio Director Ryan Burnett on Building a Midwest Game Studio

The gaming industry isn’t confined to major hubs like Los Angeles or Montreal. With Respawn Madison, Ryan Burnett is redefining game development in the Midwest. As a Studio Director, Ryan’s vision combines Midwest values with innovative practices in game development, setting the foundation for a supportive and balanced work environment.

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The Importance of Community Values in Game Development

Ryan’s decision to build a studio in the Midwest brings with it a focus on family and community values. As Studio Director, he emphasizes that strong community roots lead to a healthier studio culture. The commitment to recruiting local talent has enriched Respawn Madison’s culture, blending industry expertise with a sense of authenticity and grounded values.

Key Takeaway: “You don’t have to be in a big city to build something incredible.”
This approach shows that with the right culture, a studio can thrive anywhere, bringing diversity and fresh perspectives to the gaming industry.


Prioritizing Work-Life Balance in the Gaming Industry

Respawn Madison’s unique approach to work-life balance stands out in the gaming industry, where burnout is often prevalent. Ryan emphasizes a family-friendly environment, encouraging employees to prioritize personal commitments alongside professional goals.

Key Takeaway: “Balancing family and game dev isn’t just possible; it’s essential for long-term success.”
The emphasis on work-life balance reflects a shift in the industry, demonstrating that sustainable game development practices lead to greater retention and overall employee satisfaction.


Managing LiveOps in Gaming Without Burnout

With LiveOps in Gaming now integral to modern game development, studios like Respawn Madison face the challenge of keeping content fresh without overburdening teams. For Ryan, balancing a 24/7 LiveOps structure with sustainable workload practices is essential to avoid burnout.

Key Takeaway: “Avoiding burnout is essential to creating a sustainable LiveOps environment.”
Rotating team members and managing workloads ensure that developers stay motivated, contributing to Respawn’s success in LiveOps and player retention.


The Role of Prototyping in Game Development

Prototyping is central to Respawn Madison’s approach to game development. As a Studio Director, Ryan emphasizes the importance of rapid iteration and playtesting, creating a dedicated “prototyping pit” where developers can experiment and refine gameplay.

Key Takeaway: “Prototyping is a space to fail fast, test ideas, and ultimately find the fun.”
The iterative approach encourages creative risk-taking, enabling Respawn Madison to continuously enhance player experience by refining mechanics and game features through real-time feedback.


Player Feedback in LiveOps: A Key to Game Development Success

In the world of LiveOps, player feedback is invaluable. Ryan highlights how Respawn Madison integrates feedback loops to adjust and improve the game, demonstrating the power of adaptability in game development.

Key Takeaway: “In LiveOps, adaptability is everything. Player feedback shapes the future of the game.”
With Apex Legends, Ryan and his team have shown that active engagement with players is vital for maintaining a vibrant and responsive gaming community, where updates and gameplay adjustments align with player expectations.


Final Thoughts: A Modern Approach to Game Development

Ryan Burnett’s insights offer a unique look into the evolving landscape of game development. By prioritizing community values, balancing LiveOps demands with sustainable practices, and embracing iterative design, Respawn Madison is creating a model for modern gaming studios. For those in the gaming industry, Ryan’s approach provides a roadmap to building studios that are innovative, community-driven, and focused on long-term success.

Greg Posner

Avid gamer with a passion for storytelling. My goal is to unpack the narratives of customers, partners and others to better understand how industry-leaders tackle today's challenges.

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